Wednesday, August 2, 2023

Seeing an idea become reality: The $1 Elsie MacGill commemorative circulation coin

 Almost a year ago, I received a text from Matt Traversy at the Royal Canadian Mint. He told me that the Royal Canadian Mint was starting work on a proposal for a $1 commemorative circulation coin that would feature Elsie MacGill, and he wanted to know if I would be able to help out with the project. I am always happy to help amplify the Elsie’s story, and I was happy to support this idea.

Over the months, Matt and me had great exchanges about how to ensure the design was fully reflective of Elsie’s ability to weave together her strong ties to the engineering and feminist worlds. It was a fascinating process, and I learned a lot along the way from his insightful questions and comments as he sought to ensure she was well-depicted on the coin and that her story was accurately told in the supporting materials.

Once the project got the green light, I also had the opportunity to assist with the review of the various publicity materials that the incredible team at the Royal Canadian Mint engineered ranging from their dynamic landing page to the fascinating promotional video that emphasizes the need for young women to reflect on Elsie’s story while drafting their own unique flight paths!

If you haven’t had a chance to see these resources and the video, they are available via the Royal Canadian Mint. Just click HERE to go direct!

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Being asked to serve as the emcee for the launch event was truly an honour! Working with the onsite team leading up to and at the unveiling of the coin in Calgary, Alberta at the Hangar Flight Museum provided a glimpse of professional efficiency at its best. Special shout out to Deneen Perrin, Alex Reeves, Pascale Poulin, Tyler Rabb, and Leanne Lovsin who ensured the take-off was smooth and turbulence free!

Thanks again to the whole Royal Canadian Mint team for the opportunity to help send this coin soaring, and my you all have unlimited horizons!

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